-
Aerospace Adventures
Client: The Aerospace Corporation Creative Director: Barney Sasaki
Roles: designer, project manager, photo director.
Why it makes the cut: Getting middle school students to pay attention is a daunting task especially when it comes to education. When presented with task of putting aerospace engineering at 7th grade level the idea of a comic book seemed almost genius. The 22-page book, complete with games, was a hit. I cannot begin to describe how excited the students were to visit with him and receive the incredible comic books! There are still kids carrying them around at school and talking about rockets and satellites. Mission accomplished. -
Curaspan 10'x20' exhibit space
Client: Curaspan Creative Director: Nigel Wright
Roles: graphics designer
Why it makes the cut: This space brings the Curaspan brand to life-size proportions across multiple materials. The simplicity of the brand and the need for a statement was a great challenge. -
Rally at the Alley promos
Client: Sharon Bingham Creative Director: Erica Nadworny
Roles: designer, photographer
Why it makes the cut: Designing a series for creatives adds a different twist to the usual demographic. The 11x17 poster was printed in full-color while the mailer was single color on multiple papers to conserve costs. The annual event was a sell out success last year, I've already started thinking about next years design. -
Jean Zove logo
Client: Jean Zove Creative Director: Erica Nadworny
Roles: designer
Why it makes the cut: Creating a brand that symbolized an intelligent, witty freelance writer and social media guru started with a play on the classic rubber stamp. A simple yet effective logo, it works in various colors, textures and sizes. -
Boston Fashion Weekend evitation
Client: Boston Fashion Weekend Creative Director: Erica Nadworny
Roles: designer, coder
Why it makes the cut: BFW is an event that brings together an unlikely pairing; cardiologists and fashionistas (amongst others). The series of email-blast invitations evokes feelings of a trendy launch party while highlighting a worthwhile cause, the Go Red For Women campaign. The blasts made it simple for guests to RSVP or find event details through click-able links and detail hovers. Red dress encouraged. -
LS Tractors 30'x30' exhibit space
Client: LS Tractors Creative Direction: Exhibit Resources
Roles: graphics designer
Why it makes the cut: LS Tractors was planning their debut into the American market with a specific target on the weekend farmer. Using minimalism and outdoor elements we were able to achieve a look that symbolized their efficient brand and highlighted their product information. -
The Ellie Fund ad campaign
Client: The Ellie Fund Creative Director: Erica Nadworny
Roles: designer
Why it makes the cut: It isn't often Boston Magazine offers up free ad space. For non-profit The Ellie Fund, they did. An elite ad series consisting of a full page, third page and quarter page was created in a weekend to run over the next year in unfilled ad space of the popular publication. Fighting breast cancer one pixel at a time! -
Aerospace Annual Report
Client: The Aerospace Corporation Creative Director: Barney Sasaki
Roles: designer
Why it makes the cut: FFRDCs are not allow to advertise. Because of this, their annual report is their main marketing piece, sent to their retired engineers, and appropriate government agencies including congress. The 81-page varnished volume summarizes the past years progress, highlights and projections in addition to the financials. -
Beacon Case identity
Client: Beacon Threads Creative Director: Erica Nadworny
Roles: designer
Why it makes the cut: What do you get when a t-shirt maker starts instrument case crafting company? Beacon Case. The mark was born from one of their popular t-shirt designs and has since been the muse for the rock-star motif identity. The full website is still in development, look for custom ordering online in the near future. Drum roll please. -
AES 10'x20' exhibit space
Client: AES Creative Director: Bob Mitchell
Roles: designer
Why it makes the cut: Redesigning a failed concept is a challenge I particularly love, especially when it involves moving parts (in this case the exhibit was to be used as a 10x10 as well). By pulling some elements from their existing branding and adding some dimensional bullets, a clean, new design was created that effectively showcased the company for the trade show floor. -
The Beantown Runaround
Client: The Ellie Fund Creative Director: Erica Nadworny
Roles: designer
Why it makes the cut: The BTRA is a grass-roots event benefitting The Ellie Fund. From identity development, t-shirts and info packets all bore the logo and needed to carry it's own brand while complimenting the Ellie Fund identity. -
Fresh Dips identity
Client: Fresh Dips Creative Director:Erica Nadworny
Roles: designer
Why it makes the cut: My current project, a Boston-based company who's only product is exquisite chocolate covered strawberries. Full identity and delicious web site are in the works.
Like what you see? If you're interested in working together, contracting my
freelance services or just talking shop, drop me a line. Thanks for visiting!
hello@ericanadworny.com
919.617.1078
